Olamide: Who is He?

Olamide: Who is He?

Nigerian hip hop artist Olamide is well-known for rapping in his native tongue, Yoruba and his string of successful hits including Eni Duro, Apa ti jabo and Omo toh shan (featuring Wizkid). 

Olamide was born Olamide Adedeji in 15th March 1989 and grew up in Bariga, Lagos the youngest of seven. His parents chose his name wisely; Olamide literally means, ” Wealth has come” and indeed it has for this young superstar.

Before realising his talents, Olamide was studying mass communication as a part-time student at the Tai Solarin University in Lagos. Despite wanting to be a footballer as a young man, in 2000, Olamide made RaSoDi, a 16-track debut album and realised he had found his true calling.

“I found out I was gifted in it so I had to explore it,” he said, “it’s my life, my hustle, my world”.

His breakthrough track was  “Eni duro”, rapping in Yoruba, his native language.

In 2010, the still young Olamide performed on what is known as the biggest stage in the Nigerian Music scene; “The Hip Hop World Awards” following which he signed a deal with telecoms company, Etislat and to be the ambassador for luxury vodka Ciroc, sharing the international marketing stage with French Montana and Rick Ross and bringing his name prophesy to truth.

Olamide claims his biggest musical influence is Jay-Z. He also pays big props to his producer ID Cabasa and D’banj, who recognised his talent back in the day and wanted to sign him on his record label.

Olamide lives with his long-term girlfriend, Aishat Suleiman, their child and their pet dogs and when speaking of his success, he says,  “Music is all I know, music is all I do.BNL Nation Olamide a.k.a “Baddo” graces the screens with the visual to his newly released single ‘Bobo’ with special cameo appearances from his label mates

Olamide set up his own record label, YBNL Nation and brought out ‘Bobo’ recently with special cameo appearances from his label collaborators, Viktoh, Lil Kesh & Chinko Ekun. The video was shot and directed by Mr Moe Musa at Oriental Hotel, V.I.

photo credit: Yoruba Cultural Institute

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